How to Refine/Restart Your Business Development Efforts

How to Refine/Restart Your Business Development Efforts
With a Post-Pandemic, Long Term Strategic Vision 3-4 pm ET
Untitled Document

1 hr CPE/CPD in Communications & Marketing

Program Level: Intermediate  

How to Refine / Restart your Business Development Efforts – With a Post-Pandemic, Long-Term Strategic Vision 

There is little doubt that the Covid-19 outbreak will have a long-term impact on the corporate global landscape; however, there will be opportunities for you and you firm if you choose to strategically position yourself and your firm now. This webinar will help you to re-evaluate your current clientele and plan for the “fallout” of the aftermath so that you can make the appropriate pivot now in order to feel more confident about the future. Whether you want to redefine your personal marketing efforts, or those of your team, this is the webinar for you. Many professional service providers – especially CPAs and attorneys - are concerned about how the current pandemic-effected work environment might negatively impact their clients which will, undoubtedly, affect their practice. 

Learning Objectives

  • Re-evaluate your marketing and business development efforts in order to feel more confident about the types of clients you are serving now
  • Define the criteria for the ideal clients you should target in the near future
  • Learn how to best craft a message and market to them in a way that will demonstrate outstanding value from your competitors
Speaker Bio
Lisa Tierney
Leadership / Executive Coach & Marketing Strategist
Tierney Coaching & Consulting 
Lisa Tierney, CLSC is a certified life strategies coach and a marketing specialist who has empowered professional service providers in the accounting and law professions throughout the U.S. for over twenty years. She is founder and President of TIERNEY Coaching & Consulting which offers a unique and highly effective blend of traditional consulting in tandem with professional coaching to address all the nuances of success - including mind, body & spirit. The professionals who work with TIERNEY coaches enjoy increased self-confidence and higher self-esteem, adopt a more relaxed, yet authoritative demeanor, start asking power questions, treat their clients with a more consultative approach – and benefit from a natural growth in their practice or service area. They usually report a significant increase in their overall satisfaction of their professional experience.

AGN International members can contact Lisa Tierney for a free coaching session by connecting with her on LinkedIn - or by e-mail at
8/3/2020 3:00 PM - 4:00 PM

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